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Handbook on Marketing Awareness
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Format : E-book

Author : N K Gupta

Publisher : IBC Academy Publications

Validity : 365 days (from subscription)

 



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Description

The syllabus of IBPS and SBI - Bank P.O. and Clerks examination has been changing in the recent times and the recent trends indicate increasing focus on knowledge and awareness about marketing of financial products, especially looking to the fierce competition in the Banking sector amongst Indian, Private and Foreign sector Banks in India. The employers now expect the aspiring candidates to possess the basic knowledge of marketing concepts and skill-sets so as they can face the challenges posed by Modern Private and Foreign sector Banks as well as to contribute effectively to the all-round growth of the organization.

The e-book coverage is comprehensive and the study material is described in a lucid manner and precisely, just right for your better understanding. The Glossary of Terminology is quite exhaustive and you would certainly find it valuable. The e-book also includes a section of 35 sets (1050 MCQs) of Multiple Choice Questions, which is certain to prepare you with confidence for the SBI Exams. or IBPS CWE.

The e-book is of immense help for the candidates appearing for competitive exams. in Hindi medium. The aspiring candidates would find the e-book very useful in their preparation not only for the written competitive examinations but also for Personal Interviews in Banking and Financial sector companies in India.

Bankerz presents to you E-book format of the popular book at amazing prices and with the comfort of reading the book at your convenience and time at 24 x 7.

Paperback edition also available at great discounts with www.booknest.in

About the Publishers
 
IBC Academy is started by a veteran and Senior Banking Professional, who himself had cracked several Bank P.O. exams., nearly 3 decades ago. He joined State Bank Group as Probationary Officer and later moved to Private Sector Banking Industry for better prospects.  
 
N K Gupta is author of several popular books on banking competitive exams. and these are widely read by Banking job aspirants across the country. Our Books are a result of a careful research and are original work of Senior Bankers, having decades of hands-on experiences in Banking and with a flair for creative writing. We help you get ready for the toughest challenges of your life.

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